UNLOCK SIMPLER, SMARTER BUSINESS SYSTEMS TO HELP YOU WIN
Make your work AutomagiKal
We coach leaders, train managers, shift cultures and consult on business systems and process development. We streamline sales, marketing, customer, and culture systems for ambitious businesses in South Africa, other African countries, the United Kingdom and beyond-using design thinking, robust analysis, Zoho expertise and team enablement that sticks.

WHAT WE'RE GOOD AT
Our Expertise
99%
People, culture, leadership development
97%
Sales, marketing, business growth
96%
Processes, systems & automation
“They took time to not only understand the business but also the different personalities and team dynamics. This informed their unique and sensitive approach in providing personalized guidance tailored to my specific needs. They were also quite knowledgeable and provided great insights that helped us identify blind spots.”
Head of Sales & Marketing
Luxury Commercial & Private Interior Decor
WHAT WE DO
Our Services
Run your business on Zoho—setup, training, support, endless potential. We help growing businesses implement Zoho CRM, Zoho One apps, and sales automation for clarity and scale.
‘Start, Stop, Continue’. A forward-focused feedback system for key individuals and teams that empowers Pathfinders, while Spotters play an active role — aware, caring, and committed to improving outcomes.
Work & task management, collaboration, and your company ‘fire’.
Streamline teamwork, project management, and internal communication with tools that actually stick.
Gamified cybersecurity awareness training—fun lessons, phishing games, badges, secure culture.
Build a secure workplace culture through engaging phishing simulations, staff training, and compliance support.
WHO WE ARE
About AutomagiKal
AutomagiKal helps growing businesses build scalable systems—without losing the spark that got them started. We work with founders and teams moving from grit to gear: finding clarity in the chaos, building processes that scale, and getting serious about delivery without going corporate.
Whether it’s stronger leaders, clearer processes, tighter teams, or smarter protection, we help you build with intent. We’ve got tools—Zoho, training, feedback systems, cybersecurity awareness—but we lead with context and people-first system design.
Meet Sherwyn & Kal
Hi. I’m Sherwyn, Founder, Managing Director and Chief Consultant at AutomagiKal. You can find out more about me on my Linkedin Profile.
Say ‘Hi’ to Kal. He drives things around here and helps me and the team keep things real. He’s got a great origin story, which he’ll get into later, I’m sure. He’s a cowboy from Wyoming who ended up in KwaZulu-Natal. Some say his eyes say ‘Om’ and others say they look like a key. Can you see that? He’s very pragmatic, but hardly speaks.
Ready to move from grit to gear? Let’s chat.
Please connect, follow, wave, meet. We’d love to hear from you.